Robina Town Centre rolls up its sleeves to join Gold Coast Hospital Foundation for Scrub Up September campaign

The first day of September doesn’t just mark the arrival of Spring and the start of a new month here on the Gold Coast, it also signals the return of one very special initiative that is encouraging locals to wear scrub hats for kids in hospital.

Robina Town Centre is delighted to join forces with the Gold Coast Hospital Foundation to roll out  its annual fundraising campaign, Scrub Up September, which is set to raise much-needed funds to help local sick kids of all ages with life threatening illnesses in hospital.

Running for the entire month of September, Robina Town Centre will unveil a dedicated Scrub Up September wall near Sephora which will become a focal point for the initiative within the Robina community; a symbol of hope, love and support.

The 7.5m wall features some of the fearless and friendly faces who make up our hospital heroes and, with the help of generous locals, will be transformed into a heart-warming wall of wishes, providing a much-needed morale boost for sick children in hospital, their families and the healthcare heroes who care for them.

Locals can get behind the cause by purchasing a $2 token from the Scrub Up September volunteers (just look for the ‘scrub hats’!) between 11am and 2pm daily.

Locals can then share their messages of support and words of encouragement for sick kids and the healthcare workers on their token, before pinning it to the Scrub Up September wall for all to see.


Gold Coast Hospital Foundation Chief Executive Officer Ben Cox said the one in three Gold Coast kids who need the city’s public hospitals every year need help now more than ever.

“The COVID-19 pandemic has not stopped Gold Coast kids getting sick or needing medical treatment,” he said.

“Our healthcare heroes on our Children’s wards have been treating patients right throughout this year and we are so thankful for Robina Town Centre and all our Scrub Up September participants getting on board to wear a scrub hat and raise much-needed funds for our kids in hospital.”

A number of Robina Town Centre retailers are pledging their support to the cause, including Earth Markets who has been a champion of the Scrub Up September initiative for a number of years, raising over $14,000 in 2019. Tokens can also be purchased from Earth Markets, in addition to the Scrub Up September stand near Sephora.

For other local businesses looking to get behind the Scrub Up September cause as a registered fundraiser or wanting to make a donation, please visit here.

For more information on Robina Town Centre, please visit here.

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